Privacy policy

Last updated: October 25, 2026

Booty Brush LLC (“Booty Brush,” “we,” “us,” or “our”) operates bootybrush.com (the “Site”). This Privacy Policy describes how we collect, use, and disclose personal information when you visit the Site, make a purchase, use our services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By using the Site or our services, you acknowledge the collection, use, and disclosure of information as described in this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, technology, legal requirements, or other operational reasons. When we make changes, we will update the “Last updated” date above.

How We Collect and Use Personal Information

The information we collect depends on how you interact with Booty Brush.

We may use personal information to process and fulfill orders, communicate with customers, provide customer support, improve our Site and services, prevent fraud, comply with legal obligations, and understand how customers interact with our website.

Information You Provide to Us

Information you provide directly to us may include:

Contact information such as your name, email address, phone number, billing address, and shipping address.
Order information such as products purchased, shipping information, billing information, and payment confirmation.
Customer account information, if you choose to use Shopify customer account features, such as your email address, saved addresses, profile information, and order history.
Customer support information you choose to provide when contacting us.

You may choose not to provide certain information, although doing so may prevent us from completing an order or providing certain services.

Information Collected Automatically

When you visit our Site, certain information may be collected automatically through cookies, pixels, and similar technologies.

This may include:

IP address
Browser and device information
Pages viewed
Website interactions
Shopping and purchase activity
Approximate location derived from technical information such as an IP address

We use this information to operate and improve our website, understand how visitors use the Site, measure advertising performance, and help protect against fraud.

Information We Receive from Third Parties

We may receive information from companies that help us operate our business, including:

Shopify, which hosts and powers our online store
Payment processors
Shipping and fulfillment providers
Analytics providers
Advertising and marketing platforms

These companies may process information as necessary to provide their services.

How We Use Personal Information

We may use personal information for the following purposes:

Providing Products and Services

We use information to process payments, fulfill and ship orders, provide order updates, handle returns or exchanges, provide customer service, and operate customer account features where applicable.

Marketing and Advertising

We may use cookies, pixels, and similar technologies to understand how customers interact with our Site and to measure the effectiveness of advertising.

Booty Brush currently uses a lower-data-sharing configuration for Meta advertising tools while retaining basic pixel-based measurement.

We may also send promotional emails where permitted. Customers can unsubscribe from promotional emails at any time by using the unsubscribe link included in those messages.

Booty Brush does not currently use SMS text-message marketing.

Security and Fraud Prevention

We may use information to detect, investigate, or prevent fraudulent, illegal, or malicious activity and to protect our customers, business, and Site.

Customer Support and Service Improvement

We may use information to respond to questions, provide customer service, troubleshoot problems, and improve our products, website, and services.

Cookies and Tracking Technologies

Like many websites, Booty Brush uses cookies and similar technologies.

Cookies may help us:

Operate the Site
Remember preferences
Understand website traffic
Analyze customer interactions
Measure advertising performance
Improve the shopping experience

Because our store is powered by Shopify, some cookies are placed or managed through Shopify.

You can learn more about Shopify cookies at:
https://www.shopify.com/legal/cookies

Most web browsers allow you to block or delete cookies through browser settings. Blocking certain cookies may affect the functionality of portions of the Site.

Our Site may also recognize the Global Privacy Control (GPC) signal where required by applicable law.

How We Disclose Personal Information

We may disclose personal information when reasonably necessary to operate Booty Brush, including with:

Shopify
Payment processors
Shipping and fulfillment providers
Customer service providers
Website and technology service providers
Analytics providers
Advertising and marketing platforms

We may also disclose information when required by law, in response to lawful legal requests, to protect our rights or the rights of others, or in connection with a business transaction such as a merger, acquisition, reorganization, or sale of the business.

Advertising and Data Sharing

Booty Brush does not sell customer personal information for money.

However, certain analytics or advertising technologies may transmit website usage information or shopping-related events to advertising or analytics providers. Depending on applicable privacy laws, some of these activities may legally be considered “sharing,” “targeted advertising,” or a “sale,” even though Booty Brush does not receive money in exchange for personal information.

Information used for these purposes may include:

Website usage and interaction data
Advertising interaction data
Shopping or purchase-related events used to measure advertising performance

We do not use sensitive personal information for the purpose of inferring characteristics about customers.

Shopify

Our online store is hosted by Shopify.

Shopify processes information about customers and visitors in connection with providing ecommerce services to Booty Brush.

You can learn more about how Shopify handles consumer information at:

https://www.shopify.com/legal/privacy/consumers

Third-Party Websites and Links

Our Site may contain links to websites or services operated by third parties.

Booty Brush is not responsible for the privacy practices, security, accuracy, or content of third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.

Children’s Privacy

Our Site and services are not directed toward children, and we do not knowingly collect personal information from children.

If you are a parent or guardian and believe a child has provided us with personal information, please contact us so we can address the request as appropriate.

Security and Retention

We take reasonable steps to protect personal information, but no method of transmission or storage can be guaranteed to be completely secure.

We retain personal information only for as long as reasonably necessary for purposes such as fulfilling orders, maintaining business and tax records, providing customer service, resolving disputes, preventing fraud, or complying with legal obligations.

Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information, including the right to:

Request access to personal information we maintain about you
Request correction of inaccurate information
Request deletion of certain personal information
Receive a copy of certain personal information
Restrict or object to certain uses of personal information
Withdraw consent where processing is based on consent
Appeal certain decisions regarding privacy requests

These rights may be subject to exceptions and limitations under applicable law.

We may need to verify your identity before completing certain privacy requests.

We will not discriminate against you for exercising privacy rights available to you under applicable law.

Communication Preferences

If you receive promotional emails from Booty Brush, you may unsubscribe at any time using the unsubscribe option contained in the email.

Even if you unsubscribe from promotional messages, we may still send transactional communications relating to purchases, orders, shipping, customer service, or your account.

Complaints

If you have questions or concerns regarding how Booty Brush handles personal information, please contact us using the information below.

Depending on where you live, you may also have the right to contact an applicable data protection or privacy authority.

International Processing

Some of the service providers we use, including Shopify and other technology providers, may process information outside the state or country where you live.

When required by law, appropriate safeguards may be used for international transfers of personal information.